Auckland, NZ – March 12, 2009 – Phenomic™, an Electronic Arts Inc ( NASDAQ: ERTS) studio, today announced that the real-time strategy (RTS) game BattleForge™ will open its beta for all players today. Starting today, all players will be able to enter the genre-changing world of BattleForge and experience the thrill of virtual cards coming to life in epic, online RTS battles before the game goes live in New Zealand on March 27t h, 2009.

The open beta players will have access to all 200 BattleForge cards and all maps in the game. Everyone who takes part in the beta will ge t the bonus, upgraded Firedan cer unit that will be available after launch.

BattleForge combines fast-paced strategy with a digital trading card mechanic in a dynamic onlin e environment. Players use v irtual trading cards to build custom armies and lay waste to their foes. Combining the strategic, real-time gameplay of classics such as Command & ConquerTM with a fully enabled, online collectible community, BattleFo rge is a breath of fresh air in the strategy genre. With an all-new style of pl ay that is more accessible for casual gamers, BattleForge also offers a rich, deep gameplay experience that veteran RTS players seek. The collectable cards are the tools of war -- each representing a spell, buildi ng or unit that is conjured directly onto the battlefield in stunning 3D graphics.

BattleForge features single-player scenarios and cooperative scenar ios for 2 to 12 players, as well as Player vs. Player (PvP) ranked and unranked duels. With co-op play, guilds, chat rooms, an d a robust marketplace featuring direct trade, an auction hall, and in-game mail, BattleForge is the first RTS to comb ine the social and community aspects of an MMO with an exciting RTS. Let the battles begin!

BattleForge ships in New Zealand on March 27th, 2009 for the PC. For more information, visit www.battleforge. com.